Berkshire for Europe are committed to protecting your privacy. We will only use the information that we collect about you lawfully (in accordance with the Data Protection Act 1998, the EU Privacy and Communications Directive) and the General Data Protection Regulation (GDPR).
Who We Are
Berkshire for Europe’s registered address is Millbank Tower, 21-24 Millbank, London, England, SW1P 4QP.
Berkshire for Europe’s Purpose
Berkshire for Europe is an organisation campaigning locally in Berkshire for the United Kingdom’s continued membership of the European Union. Berkshire for Europe’s activities are facilitated by our membership and supporters and through our network of local affiliated groups across the area. We oppose Brexit and support the People’s Vote movement.
Our members and supporters support our mission and campaign aims through various means, including:
- Fundraising through donations.
- Campaigning through various activities such as street stalls, surveys, online petitions and letter writing.
We take active steps to make sure that our supporters are aware of the ways in which they can help us achieve our overall purpose.
Why we hold and process supporters’ personal data
We hold and process supporters’ personal data for a number of reasons:
- To keep a record of donations made and actions taken by our supporters and our communications with them.
- To send our supporters marketing information about our projects, fundraising activities and appeals where we have their consent or are otherwise allowed to.
- To fulfil contractual obligations entered into with supporters e.g. online purchases.
- To support volunteers at their events.
- To record campaigning actions by supporters.
- To ensure we do not send unwanted information to supporters or members of the public who have informed us they do not wish to be contacted
- To tell you about any policies and campaigns that may be of interest to you
- To tell you about changes to your membership
- To keep you informed about activities being carried out by local groups
Berkshire for Europe is affiliated with European Movement and Britain for Europe and close partners with Open Britain Reading.
We work closely with local Berkshire groups such as Windsor for EU, Maidenhead for EU, Bracknell for Europe the 48%, The 48% Wokingham, West Berkshire Stronger Together and Slough for Europe.
We have contact with groups in the surrounding area for information sharing and best practice purposes, such as Oxford for Europe, Wantage for Europe and North Hampshire for Europe.
You will only receive communication from these parties when you have given us clear and express permission to do so, e.g. when you have indicated that you are interested in receiving updates from one of these organisations on a signup page.
However, we will never pass your personal data to any third parties except where you have given us permission to do so. For example, where you have signed a petition and are clearly informed that this petition will be presented to a third party.
When and why we will send you personalised marketing communications
Berkshire for Europe will only contact you for marketing purposes, for example to keep you up to date with our work and our campaigns, or let you know of ways in which you can support that work, where we have your consent or we are otherwise allowed to do so.
We will make it easy for you to tell us if you would like to receive marketing communications from us and hear more about our work and the ways in which you would like to receive this information (post, email, SMS and phone). We will not send you marketing material if you tell us that you do not wish to receive it.
How long will we keep supporters’ data
We will keep your data for as long as the Berkshire for Europe campaign is active. You are able to unsubscribe from our communications at any time using the unsubscribe link.
How and when we collect information about you
Berkshire for Europe may collect your personal data in the following circumstances:
- When you give it to us directly
- You may give us your personal data directly when you sign up on our website, make a donation, sign up for one of our events or when you communicate with us.
- When you give it to us indirectly
- You may give us your information indirectly when you sign up at events such community meetings or street stalls, or via a sponsored petition campaign on a third party website. These independent third parties will pass your data to Berkshire for Europe where you have indicated that you wish to support Berkshire for Europe and have given your consent or it is a necessary part of completing a contract with you.
When you access Berkshire for Europe’s Social Media
We might also obtain your personal data through your use of social media such as Facebook, YouTube, Twitter or Instagram, depending on your settings or the privacy policies of these social media and messaging services. To change your settings on these services, please refer to their privacy notices, which will tell you how to do this.
When the information is publicly available
We might also obtain personal data about individuals who may be interested in giving major gifts to charities or organisations like Berkshire for Europe. In this scenario, Berkshire for Europe may seek to find out more about these individuals, their interests and motivations for giving through publicly available information. This information may include newspaper or other media coverage, open postings on social media sites such as LinkedIn, and data from Companies House. Berkshire for Europe will not retain publicly available data relating to major donors without their consent, which will be sought at the earliest practical opportunity.
Cookies are a useful way for us to understand how supporters use our website. When you visit our website we will collect data from your computer or other device such as a smartphone or tablet through the use of “cookies”. Cookies are created by your web browser when you visit our website. Every time you go back to the Berkshire for Europe website, your browser will send the cookie file back to the website’s server. They improve your experience of using our website, for example, by remembering your preference settings so that you are presented with information likely to be most relevant to you, and by measuring your use of the website to enable us to continuously improve our website to ensure that it meets your needs. Cookies can also be used to show you relevant Berkshire for Europe content on social media services such as Facebook – these are known as ‘retargeting’ or ‘advertising’ cookies.
If you visit our website as an anonymous visitor (e.g. you switch off cookies), Berkshire for Europe may still collect certain information from your browser, such as the IP address (an IP address is a number that can uniquely identify a computer or other internet device).
What information might Berkshire for Europe collect about you?
We only collect personal data relevant to the type of transactions you have with Berkshire for Europe.
For example, when you contact Berkshire for Europe to make a donation, take a campaign action, or sign up to any of Berkshire for Europe’s activities or online content, such as emails, or you write to Berkshire for Europe, or engage with Berkshire for Europe via social media channels, we may receive and retain personal information about you.
The information we collect is relevant to the type of transaction you are entering into with details such as your name, email address, postal address, telephone or mobile number, and bank account details to allow our payment processors to process donations.
Sensitive Personal Data
We do not collect “sensitive personal data” about our supporters, e.g. age, unless there is a clear reason for doing so – such as participation in a fundraising event where we need this to ensure that we provide appropriate facilities or support to enable you to participate in the event. Clear notices will be provided on application forms for such events so that it is clear what information we need and why we need it.
All sensitive personal data is stored on a secure database, to which only a limited number of relevant staff have access. It is deleted when no longer relevant, is never shared with third parties, and is available to you at any point should you wish to see it.
How will Berkshire for Europe use your personal data?
Berkshire for Europe will use your personal information for the following purposes:
- For administrative reasons, including:
- “service administration”, which means that Berkshire for Europe may contact you for reasons related to administering any donations you have made, the completion of commercial or other transactions you have entered into with Berkshire for Europe or the activity or online content you have signed up for.
- to confirm receipt of donations (unless you have asked us not to do this), and to say thank you and provide details of how your donation might be used.
- in relation to correspondence you have entered into with us whether by letter, email, text, social media, message board or any other means, and to contact you about any content you provide.
- for internal record keeping so as to keep a record of your relationship with us;
- to implement any instructions you give us to with regard to withdrawing consent to send marketing information;
- to use IP addresses to identify the location of users, to block disruptive use and to establish the number of visits from different countries.
- For marketing and fundraising reasons
- For market research
- To invite you to participate in surveys or research about Berkshire for Europe or our work (participation is always voluntary);
- To analyse and improve the activities and content offered by the Berkshire for Europe website to provide you with the most user-friendly navigation experience. We may also use and disclose information in aggregate (so that no individuals are identified) for marketing and strategic development purposes.
Will Berkshire for Europe share your personal information with anyone else?
We will only use your information within Berkshire for Europe for the purposes for which it was obtained. Berkshire for Europe will not, under any circumstances, share or sell your personal data with any third party for their own marketing purposes, and you will not receive marketing from any other companies, charities or other organisations as a result of giving your details to us.
Facebook and other Social Media Sites
We may also use your email address and phone number to match to your account on Facebook or other social media sites in order to show you Berkshire for Europe content while using these services. We only do this where you have opted in to marketing emails or phone calls and we keep your data secure by encrypting it. No data we hold about you is retained by the third party.
In addition, we may also use your email address and phone number to link to Facebook or other social media sites in order to identify other users of these sites whom we believe would be interested in Berkshire for Europe, and we may then show them Berkshire for Europe content. No data we hold about you is retained by the third party.
There are two ways to prevent this use of your data, you can either update your preferences at Berkshire for Europe by opting out of the relevant channel of communication or you can do this via the social media site:
Updating your preferences with Berkshire for Europe will not guarantee that you never see Berkshire for Europe content on social media, since the social media site may select you based on other criteria and without your data having been provided by Berkshire for Europe.
Where legally required
We will also comply with legal requests where disclosure is required or permitted by law (for example to government bodies for tax purposes or law enforcement agencies for the prevention and detection of crime, subject to such bodies providing us with a relevant request in writing).
Your data is only processed outside the EU where Berkshire for Europe has verified that appropriate standards and safeguards are in place.
How long will Berkshire for Europe keep your personal information?
We will hold your personal information on our systems for as long as is necessary for the relevant activity.
If you request that we stop sending you marketing materials we will keep a record of your contact details and appropriate information to enable us to comply with your request not to be contacted by us.
Where you contribute material to us, e.g. user generated content or in response to a particular campaign we will only keep your content for as long as is reasonably required for the purpose(s) for which it was submitted unless otherwise stated at the point of generation.
How to control what we send you or request we update your personal information?
The accuracy of your information is really important to us. We want to ensure that we are able to communicate with you in ways that you are happy with, and to provide you with information that is of interest.
If you wish to change how we communicate with you, or update the information we hold, then please contact us:
- email us at email@example.com
- contact us via our public Facebook page
- contact us via our website contact form
Additionally you can opt out of email separately:
- Email – You can opt out of marketing emails at any time by clicking the unsubscribe link in any marketing email from Berkshire for Europe.
How long will it take for these changes to be effective?
We endeavour to meet the following service levels where supporters request we do not send them marketing information:
- Email – 48 hours from receipt of email
Under the Data Protection Act you have the right to request a copy of the personal information we hold about you and to have any inaccuracies corrected.
How Berkshire for Europe keeps your data safe
We ensure that there are appropriate technical controls in place to protect your personal details.
We undertake regular reviews of who has access to information that we hold to ensure that your information is only accessible by appropriately trained staff, volunteers and contractors.
How to make complaints about this policy or raise privacy concerns
If you would like more information, or have any questions about this policy, please contact our team by email at firstname.lastname@example.org.
You also have the right to make a complaint direct to the UK’s data protection authority, the Information Commissioner’s Office (ICO). The ICO can be contacted at: https://ico.org.uk/global/contact-us/
Concerns can be also be logged via the ICO website.